How To Joint Venture As A Health And Fitness Marketer

If you are a health and fitness vendor there is a good chance that you spend a great deal of your time working by yourself. Presently there are not too many ways that like-minded health and fitness professionals can get together and brainstorm ideas to help grow their business. But it does not have to be that way, and things are slowly changing for the better.

There are several ways to expand your business that involve working with other vendors who have a similar interest to your own. Internet marketers in general have figured out how to exploit the talents of one another by doing what is called a joint venture. Two or more parties get together and agree to work towards a common goal by utilizing the strengths of each party, and avoiding their weaknesses.

As an example, one marketer might have worked hard to build a number of large email lists to which he/she can broadcast messages. Another marketer might have no such lists, but is an expert in writing persausive emails that convince readers to take a chance on 10 percent of the recommendations that are made through these broadcasts. By getting together, these two marketers can pull off a feat that neither of them could do alone – make some reasonable money in a short period of time.

The list of possible joint venture opportunities is endless. Only imagination and the specific circumstances of the parties involved determine what can or cannot be achieved by working together. This is what makes joint ventures so appealing.

But to get started on a joint venture you need to be able to communicate with other marketers who are in the same niches as you are in. Because I am interested in fitness-related enterprises I find myself looking around constantly for prospective health and fitness vendors who might like to joint venture with me. You may find that you are in a similiar situation, and that finding a community of people to work with takes real effort on your part. I know that it has been that way for me.

Because of that I decided to build my own member database of health and fitness vendors, so that the people who signed up would be able to contact one another with the view to doing joint ventures. By creating a common database, the work involved in getting started on a new joint venture will be considerably reduced for people who belong to that group. If you decide that joint ventures with health and fitness vendors are right for you, then becoming a member of such a database makes good business sense.

I know that I have made some great contacts by reaching out and discovering the strengths of other members of my community, and I am sure you will find this to be true for yourself. Then you can joint venture and take your health and fitness businesses to the next level.

Why A Health And Fitness Joint Venture Might Be Right For You

Are you struggling to build a client list for your health and fitness products? Many vendors discover that it is a great deal harder to build their client database than they imagined it might be. But there is a way forward that many are finding highly useful in their efforts to expand their business. This is the idea of participating in joint ventures.

So what is a joint venture? It is simply and agreement between two or more parties to share in the workload for a project, by exploiting the strengths of each party to get done what would be difficult or impossible to achieve by the other member(s) of the partnership.

Joint ventures are not for everyone. You do have to be prepared to give up control of part of a project, which is something that many entrepreneurs finding disconcerting. But it might also be the ONLY way that you can get past some of the limitations that keep you from jumping into a project that looks promising but which you do not feel adequately prepared to complete.

When you leave the offline world to come online in search of a larger audience for your products you find that there are many new skills you need to add to your repertoire. You can outsource many of these if you have neither the time nor the expertise to complete a portion of the work. But there are some components of a project for which is it virtually impossible to find an experienced outsourcer who does not cost an arm and a leg to hire.

It is times like these when the idea of a joint venture comes to mind. Perhaps you are skilled in the art of hypnosis and you can remove the desire to smoke in about ninety-five percent of the clients you take on. You can record your hypnosis sessions, but your competitors are providing their clients with more than audio files. They have ebooks that explain the elements of addiction and follow them up with case studies and scientific findings. To compete successfully you are going to have to create similar content. The problem is, writing and researching are not your strong points.

So where do you find someone with the matching talent? If you are lucky you will be able to locate a group of like-minded health and fitness professionals, and then poke around in the group until you discover someone that might be able to provide the skill set you need to complete the project. Unfortunately the number of places that you can find these people is somewhat limited.

This is something I discovered for myself when I began looking around for people to work with after I started developing my own online health and fitness products. Then it occurred to me that perhaps I should create my own member database of joint venture partners. If this sounds like something you could benefit from because you too are a health and fitness vendor, why not get across to my registration page and sign up for access to like minded professionals? Membership costs nothing and you can grab a free copy of “Attract More Health And Fitness Affiliates” when you stop by.

Joint Ventures For Health And Fitness Vendors

Marketers will often cringe when they hear the words “joint venture”. The idea of having to share the workload for a project with another party, and the profits, can seem like an impossible scenario for an entrepreneur who has always made project decisions on their own. Of course, when 9 out of every 10 entrepreneurial efforts fail you have to ask just how much of that was due to poor decision making made in the vacuum of a one-man (or one-woman) committee?

Joint ventures do have something to offer even the most obsessive entrepreneurs, and it is something quite valuable: the chance to succeed where before the path looked impossibly difficult. This is why every business owner needs to look at the chance to joint venture as yet another opportunity to expand their business when such an opportunity arises.

So how exactly do joint ventures work, and how do you know when to embark upon one?

Called JVs for short, joint ventures are often the result of two business parties coming together accidentally and discovering that they each have something that the other might be able to exploit for profit. For example, two business owners might meet at an industry conference and find they have a lot in common, but whereas one of them is great at producing products the other might excel instead at the marketing end of things. They discover they each own one half of a coin that can be banked if they pool their talents and decide to concentrate only on the tasks they are good at, and leave the others to their partner.

Marriages are a perfect example of the classic joint venture, where one spouse agrees to stay at home and rear the children while the other builds a career and brings in the money. By exploiting each others talents, they build a family together with relative ease compared to the solo parent who finds the task a whole lot more demanding.

Online marketers are often forced to work by themselves for a very long time. This is because they are required to build a certain level of expertise in their business before others will take them seriously. So they get used to the idea of working alone. But there comes a point when they recognize that certain weaknesses are holding them back. Unfortunately the realization is often accompanied by an admission that they have neither the talent nor the time to rectify the weakness. This is when the thought of a joint venture starts to look sensible.

Health and fitness vendors are usually passionate about their products because they are pursing a lifestyle profession. Because of this, their marketing skills might not be as well developed as they would like. If this sounds like I am talking about you, then it might be time to begin leveraging the marketing skills of other health and fitness vendors like yourself.

The first step, of course, is to find other vendors who share your interests. This is not always easy, but if you CAN find a group of similar vendors there are several options open to you. One of them is to approach other vendors with the aim of initiating an adswap. Adswap is a term used to describe two vendors who are willing to advertise the existence of the other vendor to their own list of customers. But in order for this to work, the two vendors would not want to be direct competitors. If both sell a blood sugar monitoring device, they have little to gain by sending clients to each other.

But if one sells a blood sugar monitoring device, and the other sells a diabetes management information product, the exchange of clients makes perfect sense, since the sale of one vendor’s product does not rob the other of a sale. Instead, a client of one vendor may even discover that the product from the second vendor raises the value of the first vendor’s product in the eyes of clients. Such partnerships work well for both vendors, and they would be keen to share as many clients as they can.

This is the appeal behind the adswap idea, but it represents only one possible form of joint venture between two different parties in the health and fitness industry. To learn about more opportunities, and to join a like-minded group of health and fitness vendors, get yourself across to Carolyn Hansen’s joint venture membership signup page where you can meet others like yourself and start communicating with the aim of starting your own joint ventures.

First Ever Health And Fitness Giveaway Event To Be Held Online

Fitness expert and ex-bodybuilding champ Carolyn Hansen and Reed Floren a top internet marketer are holding a giveaway event on August 14th 2009 (Friday) to August 28th 2009 (Friday). The 14 day event will feature dozens of health related products that are made available for download. Downloads are completely free.

Who is Carolyn Hansen.

Carolyn Hansen is an ex-bodybuilding champion and a current fitness center owner. Recently, she released several hot selling products like Hot Metabolism and the Hot Legs Workout Guide. She now has 5 quality products under her belt. She also offers expert fitness coaching to selected clients.

Her work as a fitness center owner has given her the opportunities to work with thousands of clients. Traditionally, she can only work with local clients in her fitness center. Now, with the growth and evolution of the Internet, Carolyn has been able to work with clients from across the globe to improve their health and fitness.

“The Internet has allowed me to help clients that I haven’t been able to reach before,” commented Carolyn Hansen, the organizer of the giveaway event.

Details of the giveaway event.

A giveaway event is an online event that is put together by dozens of well known experts in a similar industry. Such events have been popular in the Internet Marketing niche. This is the first time that one is being organized for the health and fitness niche.

More than 200 fitness experts have already agreed to contribute to the event. Contributors are allowed to upload their own products. These products are then made available for download to the general public for free.

The event will last for 2 weeks starting from Friday August 14th 2009 (09:00:00 AM CDT) to Friday August 28th 2009 (09:00:00 AM CDT).

The event will be launched online. Visitors are not allowed to download any products before the launch of the event. Once the event starts, it will last for a total of 14 days. Within the time frame of these 14 days, visitors can download as many products as they like, without having to pay a single cent. Products may include ebooks videos, free reports, CDs and dozens of health and fitness related products.

A visitor who wishes to download all the free gifts will have to sign up for a new account. New member registration is easy and convenient, and only a name and email address is required.

Upon signing up, the visitor will be redirected to a private download area. Before arriving at the download area, a few one time offers will be offered to the visitor.

One time offers are products that are offered at an unbelievably low price. This offer is only made once. If a visitor prefers not to buy the product at the special price, he or she will not be able to do so again.

Once at the download area, members can download all the gifts for free. In addition, members can also help to promote the event by grabbing the promotion URL. Buzz emails and banners are also provided in the member’s area.

Members stand to earn 50% commissions for the one time offers. Payment will be made directly to their Paypal accounts. Note that the Paypal email address must be added to the profile correctly before commissions can be sent.

Great opportunity – not to be missed!

Give away events for the health and fitness niche has never been seen before. This is a great opportunity for anyone looking to improve their health and fitness to jump on the bandwagon and assess a ton of health related products in a single swipe.

Visitors can expect to learn more about how burn belly fat, how to develop 6 pack abs, how to engage a proper exercise program, how to eat well and more!

Find out why diet programs don’t work, and of course, what does work. Improve your knowledge on health and fitness and never spend a single dime on ineffective training or diet programs that don’t deliver long term results.